Trim
Trim is a slim sans serif with quite tall features. The project was undertook to construct a font to use when I needed to employ a light feeling typeface and did not want to be limited by a face that I did not have complete control and understanding of. Soon to be released in Regular & Light with true cursive italics and full set of modern glyphs.
Patois
Patois is a project I had wanted to execute for a long time, which looks at how the keyboard could be used to communicate in ways different to its design.
Sixteen shapes were made which could be used in different combinations to build structures for 26 basic letterforms. I wanted to make something that would evolve into a new language of hand movement that the user would develop over time through using the font. They would soon become fluent in their own patois of the keyboard whilst making their style of letters.
The font is available for free download from here, please give it a go and see how it works and try to master the technique of letter making again.
This project was exhibited at our degree show, Eleven pt, and was set up to allow the user to give the font a go and see what they were able to create.
They were then free to exhibit their creation on the wall adjacent, showing off the diversity of user interpretations and sharing techniques each person had adopted.
I've promised myself that at some stage I shall scan in all the results and exhibit them online.
Trajan Mono
Based on Carol Twombly's adaptation of the engravings on Trajan's column, I wanted to bastardise Trajan Pro completely, letting Adobe Illustrator dictate as much of its final look as the letter shapes themselves.
To be used for more modern films than these.
Somnolent
Somnolent comes as a result of a series of experiments I made with sleep and the design process. I wanted to simulate the ways in which sleep deprivation effected my ability to communicate and install them onto the user.
The letter forms are from a common web font, Georgia, which I used to document my experiments in the form of an online blog. Whilst keeping this diary of events I would make many mistakes in my typing due to reduced hand-to-eye coordination, this dictated the outcome of the final font and provided me with source material for the construction process.
The whole idea of the font is that you download it and experience typing with it.
You can get it for free here, so please give it a go.
Warped Vinyl
Cover design for a mix CD entitled 'Warped Vinyl' by DJ Cast Iron. The music on the CD was mixed using digital techniques, so the artwork needed to represent the pull away from the analogue and the demise of the vinyl DJ. The typography was made by heating and 'warping' the records into the lettershapes of the DJ's name.
Font based on the technique of transforming circular vinyls into letterforms. The multiple rings are intended to show the process in which the shape has been modified and to represent the groove in the record.
Chris Benns
Online portfolio for stylist, Chris Benns. We wanted to make a website that is quick to navigate and clean enough to show off his work to its maximum potential.
It was important for the website to be easily updatable to keep his projects current and to keep up with the quick changes that take place in the fashion industry. To solve this, the core of the site is built around Indexhibit, a user friendly CMS that can allow him to stay up to date and cool.
Picture
Played my part in designing the website of the studio I work for, showing off the range of work we undertake and offering a deep filtering system to shift through it all.
Flash and development side of things by James Robb.
Re:Fuel
Re:Fuel was my university's magazine/newspaper, published and distributed around University of East London's two campus' on a monthly basis.
I art directed the re-design in my final year of study and worked alongside a group of 2 other designers to produce the magazine to tight deadlines. The lack of good quality images available to us forced us down a typographic route, allowing us to be creative with what space we had and produce some fun spreads amongst dreary university politics.
A Modern Romance
For the past while I have been following a story emerging from my Facebook notifications. Two friends I had long ago in primary school have found each other again thanks to the social networking website and given birth to a beautiful relationship from it.
This book is a statement about the world we are living in today, and our habits online. A commentary not only on their relationship, but on the way we use social networking sites to watch and follow other people.
Eleven pt
Eleven pt is a graphic design show organised by 11 of our students to exhibit work from their graduation.
Myself and Laura Day worked on the design and identity of the show, and wanted to represent the combination of eleven different styles of design personalities coming together to create something new. The exhibition was held from Friday 6th June until Thursday 12th.
Logotypes
Various logotypes (mostly drawn by hand and including goo/pus/gunk dripping from them)
Contact
+44 (0)777 280 9454
contact@jordansheldrick.com
About
Jordan Sheldrick
22
I am a graphic designer living and working in London after graduating from the University of East London.
My work is a product of questioning and then letting the response command the outcome.
I believe that every problem has a solution and relentlessly enjoy the search for it.
I am a member of Design Without Sleep, a 3 strong group of young designers working together to create a louder voice in the design world.